Wausau, WI, Wisconsin: Populist metro. In 2024, voted R+19%. Republican peak: R+53 in 1920.
Key facts
- 2024 presidential margin
- R+19MIT Election Lab
- Political archetype
- PopulistAkashic typology
- Population
- 138,4032024 5-year
- Median household income
- $77,8842024 5-year
- White (non-Hispanic)
- 87.0%2024 5-year
- Black
- 0.6%2024 5-year
- Hispanic / Latino
- 3.5%2024 5-year
- Peak Democratic margin
- D+47 in 1932MIT Election Lab
- Peak Republican margin
- R+53 in 1920MIT Election Lab
| Year | Won | Margin | Democratic | Republican | Total |
|---|---|---|---|---|---|
| R | 31,529 | 46,213 | 78,826 | ||
| R | 30,808 | 44,624 | 76,751 | ||
| R | 26,481 | 39,014 | 69,518 | ||
| R | 32,363 | 36,617 | 69,862 | ||
| D | 36,367 | 30,345 | 67,940 | ||
| R | 30,899 | 36,394 | 68,059 | ||
| R | 26,546 | 28,883 | 58,374 | ||
| D | 24,012 | 19,874 | 51,449 | ||
| D | 21,482 | 20,948 | 57,378 | ||
| D | 24,658 | 24,482 | 49,521 | ||
| R | 20,128 | 27,080 | 48,670 | ||
| R | 23,281 | 25,868 | 53,514 | ||
| D | 24,934 | 21,898 | 48,001 | ||
| R | 18,500 | 21,454 | 41,839 | ||
| D | 18,063 | 16,907 | 38,081 | ||
| D | 24,603 | 12,766 | 37,426 | ||
| R | 18,145 | 21,880 | 40,025 | ||
| R | 15,301 | 22,586 | 38,051 | ||
| R | 14,541 | 20,702 | 35,373 | ||
| D | 15,898 | 11,494 | 28,079 | ||
| R | 13,192 | 15,782 | 29,477 | ||
| R | 13,724 | 15,264 | 29,469 | ||
| D | 17,898 | 7,328 | 27,076 | ||
| D | 17,744 | 6,210 | 24,601 | ||
| D | 10,675 | 10,127 | 21,091 | ||
| O | 1,109 | 5,577 | 19,088 | ||
| R | 2,133 | 11,356 | 17,329 | ||
| R | 3,677 | 5,838 | 10,237 | ||
| D | 4,043 | 3,033 | 9,135 | ||
| R | 4,722 | 5,258 | 10,388 | ||
| R | 3,225 | 6,144 | 9,716 | ||
| R | 3,768 | 4,717 | 8,683 | ||
| R | 3,829 | 3,958 | 7,977 | ||
| D | 3,791 | 1,959 | 5,929 | ||
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Demographics
Wausau's Marathon County core has trended Democratic in recent cycles, posting a D+16.9 margin in 2024 — well above what statewide battleground math typically requires, anchored by a diversifying workforce and a regional healthcare and manufacturing economy.
The Democratic margin in Wausau, WI peaked at forty-seven points in 1932. By 2012 the metro had flipped, voting Republican for the first time in many years. The 2024 margin was nineteen points, the most Republican-leaning result in the metro's modern history.
The economic context is the key. The median household income of $77,884 sits well below state and national norms, and 9% of residents live below the federal poverty line. The shift here is part of a broader realignment of working-class places across the country.
Wausau, WI, Wisconsin — The Long Memory. Akashic Intelligence — The Long Memory. https://tiers.akashic.app/cbsa/48140/. Accessed May 20, 2026. License: CC BY 4.0.