akashic
1876–2024
Amarillo·Texas

Amarillo changed its political identity in living memory.

Panhandle hub where Republican margins routinely exceed 40 points

18762024·38 elections
TX
Latest
R+60
in 2024
Archetype
Realigner
since the recent cycles
Population
543,790
2024 ACS

Amarillo, Texas: Realigner market. In 2024, voted R+60%. Democratic peak: D+67 in 1936.

Key facts

2024 presidential margin
R+60MIT Election Lab
Political archetype
RealignerAkashic typology
Population
543,7902024 5-year
Median household income
$65,2782024 5-year
White (non-Hispanic)
63.1%2024 5-year
Black
5.0%2024 5-year
Hispanic / Latino
38.3%2024 5-year
Peak Democratic margin
D+67 in 1936MIT Election Lab
Peak Republican margin
R+60 in 2004MIT Election Lab
34 counties · 0 D · 34 R
R+60
D+60
One cell per constituent county. Ordered by 2024 D-vs-R margin (bluest first). Hover for county-level numbers.
Source · MIT Election Lab · ICPSR · VEST (precinct-level 2024).
YearWonMarginDemocraticRepublicanTotal
R
−60.3%
37,612155,137194,882
R
−57.6%
40,039153,432196,708
R
−59.8%
31,151136,262175,917
R
−59.8%
32,689133,571168,623
R
−55.2%
40,117140,881182,613
R
−60.0%
35,800144,216180,800
R
−54.4%
36,206125,611164,205
R
−34.4%
48,139104,790164,893
R
−27.0%
49,77897,792178,048
R
−36.6%
53,648116,147170,939
R
−53.4%
41,764138,681181,342
R
−37.1%
51,745115,227171,293
R
−7.6%
74,33686,623162,587
R
−57.0%
30,772115,870149,260
R
−24.0%
42,26278,381150,263
D
+3.4%
71,24266,561138,058
R
−25.2%
48,43481,113129,923
R
−9.1%
52,92463,590116,921
R
−19.8%
52,70278,756131,695
D
+47.5%
65,95822,72690,996
D
+36.1%
51,59023,12678,910
D
+48.6%
64,06622,06986,416
D
+67.3%
63,01111,95375,870
D
+66.0%
61,61612,19674,902
R
−22.9%
21,99835,11157,302
D
+29.2%
26,49813,18745,655
D
+20.2%
21,98614,33537,920
D
+47.2%
19,6816,15028,694
D
+39.5%
12,5943,97221,845
D
+1.2%
3,1313,0486,675
No data
No data
No data
No data
No data
No data
No data
No data

Demographics

Race, ethnicity, and ancestry
Click any group to see the ancestries typically reported within it.
German
9.5%
English
9.1%
Irish
7.2%
American
5.6%
Scottish
1.8%
Italian
1.2%
French
0.9%
Source · American Community Survey 5-year estimates, 2024 release. Hispanic/Latino is an ethnicity that overlaps the race categories, so these shares can total more than 100%. Ancestry is a self-reported, multiple-response item; ancestry percentages do not sum to the parent race percentage.
Language at home
Population aged 5 and older
73.4%
speak English only
Spanish23.4%
Asian & Pacific Islander1.6%
Other languages0.9%
Other Indo-European0.7%
Source · ACS 5-year estimates, 2024.
Religious adherents
Adherents per capita by tradition
Other Christian
20.8%
Baptist
19.9%
Catholic & Orthodox
13.2%
Methodist
4.5%
Pentecostal & Holiness
2.3%
Mainline Protestant
1.3%
Non-Christian
0.6%
Source · 2020 US Religion Census. Remaining 37.3% of residents not counted as adherents by any reporting body.

The Amarillo media market anchors the Texas Panhandle, a vast stretch of agricultural flatlands where voter registration and turnout patterns have remained among the most consistently one-sided in the state for over two decades.

The unraveling was not abrupt. The Democratic margin in Amarillo peaked at sixty-seven points in 1936; it narrowed steadily over the late twentieth century. The 1968 election delivered the market to the Republican party for the first time in many years, by a margin of twenty-four points. By 2024, the margin had widened further.

The economic and demographic context is severe. The median household income of $65,278 is among the lowest at this geographic scale; 16% of residents live below the federal poverty line.

Cite this page
All citations released under CC BY 4.0. Attribution: Akashic Intelligence.
Amarillo, Texas — The Long Memory. Akashic Intelligence — The Long Memory. https://tiers.akashic.app/dma/634/. Accessed May 20, 2026. License: CC BY 4.0.
License: CC BY 4.0

Frequently asked questions

How did Amarillo, Texas vote in 2024?
In 2024, Amarillo, Texas voted Republican by 60.3 points (R+60), carried by the Republican candidate. Out of 194,882 votes cast, 37,612 went Democratic and 155,137 went Republican.
What is Amarillo, Texas's political archetype?
Akashic classifies Amarillo, Texas as a "Realigner" market based on its long-arc presidential voting pattern. Across 38 elections in the dataset, the market has voted Democratic 11 times, Republican 19 times, and other 0 times.
When did Amarillo, Texas last vote Democratic?
The most recent presidential election in which Amarillo, Texas voted Democratic was 1964.
How many people live in Amarillo, Texas?
Amarillo, Texas has a population of 543,790 according to the 2024 American Community Survey 5-year estimates from the US Census Bureau.
What is the median household income in Amarillo, Texas?
Median household income in Amarillo, Texas is $65,278 — below the national median of $80,734. The Texas state median is $78,476.
What is the political history of Amarillo, Texas?
Akashic tracks 38 presidential elections in Amarillo, Texas from 1876 to 2024. Of those, 11 went Democratic and 19 went Republican. The market's archetype — "Realigner" — captures the overall trajectory of that voting record.