Rockford, Illinois: Populist market. In 2024, voted R+9%. Republican peak: R+64 in 1920.
Key facts
- 2024 presidential margin
- R+9MIT Election Lab
- Political archetype
- PopulistAkashic typology
- Population
- 465,6542024 5-year
- Median household income
- $69,9362024 5-year
- White (non-Hispanic)
- 71.8%2024 5-year
- Black
- 9.0%2024 5-year
- Hispanic / Latino
- 14.8%2024 5-year
- Peak Democratic margin
- D+8 in 2008MIT Election Lab
- Peak Republican margin
- R+64 in 1920MIT Election Lab
Constituent county margins for Rockford, ILOne cell per constituent county, colored by 2024 presidential margin from deep red (Republican) through neutral to deep blue (Democratic), ordered bluest first.
R+60D+60
One cell per constituent county. Ordered by 2024 D-vs-R margin (bluest first). Hover for county-level numbers.
38 presidential elections
| Year | Won | Margin | Democratic | Republican | Total |
|---|---|---|---|---|---|
| R | 93,367 | 111,407 | 208,510 | ||
| R | 99,488 | 113,143 | 219,209 | ||
| R | 86,045 | 101,953 | 203,081 | ||
| D | 98,231 | 98,227 | 200,681 | ||
| D | 111,734 | 95,600 | 210,961 | ||
| R | 92,373 | 108,351 | 202,253 | ||
| R | 80,308 | 93,542 | 179,419 | ||
| R | 71,414 | 75,766 | 163,561 | ||
| D | 73,353 | 72,475 | 183,024 | ||
| R | 67,223 | 94,511 | 162,707 | ||
| R | 63,791 | 110,657 | 175,439 | ||
| R | 48,991 | 90,207 | 171,400 | ||
| R | 66,588 | 90,631 | 160,479 | ||
| R | 55,003 | 102,417 | 157,813 | ||
| R | 55,669 | 87,169 | 153,096 | ||
| D | 77,614 | 73,100 | 150,714 | ||
| R | 61,438 | 94,026 | 155,662 | ||
| R | 45,493 | 94,130 | 139,759 | ||
| R | 48,797 | 89,834 | 138,836 | ||
| R | 44,659 | 63,537 | 109,136 | ||
| R | 46,510 | 69,570 | 116,595 | ||
| R | 50,087 | 74,119 | 124,831 | ||
| R | 52,771 | 58,805 | 115,131 | ||
| R | 43,272 | 56,865 | 103,471 | ||
| R | 21,801 | 70,261 | 92,690 | ||
| R | 8,986 | 52,300 | 77,350 | ||
| R | 10,058 | 51,806 | 64,859 | ||
| R | 20,166 | 45,318 | 69,061 | ||
| O | 10,411 | 8,761 | 39,028 | ||
| R | 10,731 | 25,432 | 38,899 | ||
| R | 7,567 | 25,798 | 36,524 | ||
| R | 11,884 | 26,014 | 39,232 | ||
| R | 11,491 | 26,088 | 38,484 | ||
| R | 11,853 | 18,874 | 32,686 | ||
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Demographics
Race, ethnicity, and ancestry
Click any group to see the ancestries typically reported within it.
German
25.1%
Irish
12.5%
English
9.4%
Italian
6.0%
Polish
4.0%
American
3.1%
Scottish
1.1%
Source · American Community Survey 5-year estimates, 2024 release. Hispanic/Latino is an ethnicity that overlaps the race categories, so these shares can total more than 100%. Ancestry is a self-reported, multiple-response item; ancestry percentages do not sum to the parent race percentage.
Age distribution by sex
Median age: 40.7 in this county, 39.1 nationally
Male
Age
Female
85+
75–84
65–74
55–64
45–54
35–44
25–34
18–24
5–17
<5
Source · American Community Survey 5-year estimates, 2024 release.
Median household income
2024 inflation-adjusted dollars
$69,936
Rockford ranks near the middle of US counties.
Rockford$69,936
Illinois$83,390
United States$80,734
Source · American Community Survey 5-year estimates, 2024 release.
Poverty rate
All persons below federal poverty line
13.7%
Children face moderate poverty.
Children under 1819.3%
Working age (18–64)12.2%
Seniors (65+)10.5%
Source · American Community Survey 5-year estimates, 2024 release.
Language at home
Population aged 5 and older
86.8%
speak English only
Spanish9.5%
Other Indo-European1.7%
Asian & Pacific Islander1.2%
Other languages0.9%
Source · ACS 5-year estimates, 2024.
Religious adherents
Adherents per capita by tradition
Source · 2020 US Religion Census. Remaining 45.7% of residents not counted as adherents by any reporting body.
The Rockford DMA anchors Illinois's northwest corner, blending deindustrialized Winnebago County precincts with rural collar communities that have shifted markedly toward Republican margins over the past decade.
The Democratic margin in Rockford peaked at eight points in 2008. By 2016 the market had flipped, voting Republican for the first time in many years. The 2024 margin was nine points, the most Republican-leaning result in the market's modern history.
The economic context is the key. The median household income of $69,936 sits well below state and national norms, and 14% of residents live below the federal poverty line. The shift here is part of a broader realignment of working-class places across the country.
Cite this page
All citations released under CC BY 4.0. Attribution: Akashic Intelligence.
Rockford, Illinois — The Long Memory. Akashic Intelligence — The Long Memory. https://tiers.akashic.app/dma/610/. Accessed May 20, 2026. License: CC BY 4.0.
License: CC BY 4.0
Frequently asked questions
How did Rockford, Illinois vote in 2024?
In 2024, Rockford, Illinois voted Republican by 8.7 points (R+9), carried by the Republican candidate. Out of 208,510 votes cast, 93,367 went Democratic and 111,407 went Republican.
What is Rockford, Illinois's political archetype?
Akashic classifies Rockford, Illinois as a "Populist" market based on its long-arc presidential voting pattern. Across 38 elections in the dataset, the market has voted Democratic 4 times, Republican 29 times, and other 1 times.
When did Rockford, Illinois last vote Democratic?
The most recent presidential election in which Rockford, Illinois voted Democratic was 2012.
How many people live in Rockford, Illinois?
Rockford, Illinois has a population of 465,654 according to the 2024 American Community Survey 5-year estimates from the US Census Bureau.
What is the median household income in Rockford, Illinois?
Median household income in Rockford, Illinois is $69,936 — below the national median of $80,734. The Illinois state median is $83,390.
What is the political history of Rockford, Illinois?
Akashic tracks 38 presidential elections in Rockford, Illinois from 1876 to 2024. Of those, 4 went Democratic and 29 went Republican. The market's archetype — "Populist" — captures the overall trajectory of that voting record.